Creativity fuels business

Rafał Piotr Solski
RAFAŁ PIOTR SOLSKI
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ABOUT ME

Rafał Piotr Solski (www.john-weston.com)

I’m a creative entrepreneur, a filmmaker and a passionate technology enthusiast. I love storytelling, immersive experiences, human communication, and the possibilities of technology.

As CEO and co-owner of John Weston Group, a 360° digital agency, I’ve created many projects and campaigns throughout Europe and globally.

Many years ago after college I knew I wanted to create a lasting impact. But I didn’t know where or how I could do this. I thought I had to go far in order to realize this dream. I traveled throughout Europe, Africa and South America in search of inspiration. When I came back home I realized that I already had what I was searching for all along. I stayed in my hometown of Wroclaw, and with my oldest childhood friend Jarek we built a company called John Weston Group. 15 years later, with many ups and downs, we’re still in Wroclaw.

With over 20 full time employees around Poland, all with unique specialized skills, I’m proud to say we’re working with the most innovative companies and brands throughout the world. And after all this time, I can say I’ve committed myself to two key aspects in business, which have made our longevity possible: building a strong and talented creative team and fostering authentic partnerships with our clients.

This is my journey. Welcome.

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Creativity is a wild mind
and a disciplined eye.

Creativity is a wild mind and
a disciplined eye.

Dorothy Parker
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Black Horse Method

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Black Horse Method

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ORIGINAL IT
and storytelling
strategies

  • We work with each client in a customized and personalized way, however, we realized there are some universal things that every client can benefit from. That’s why we created the Black Horse Method.
  • Through a series of workshops, we discover the superpowers of your brand and your people, in order to utilize that insight in bold and creative ways to maximize your potential.
  • We’ll understand how to implement your story into real technology and services that your clients can benefit from.
  • Ultimately, the goal of the Black Horse Method is to tell your story in the most courageous and ingenious way possible, and that begins with us getting to understand you.
  • Every company is made up of individuals whose personal stories impact company culture. By understanding those stories, we help create one unified brand identity.
  • The results of these workshops vary from client to client. Perhaps a childhood dream or a symbolic object or place has fueled your vision.
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  • Technology

    We’re also a software house that builds cutting edge and scalable IT products.

  • STORYTELLING

    There’s no one way to tell a story, and that’s why we create films, immersive events, and complete brand identities.

  • CONSULTING

    Over the years, we’ve gained lots of insights and developed all sorts of tools and strategies, which we share with CEOs, board members, and marketing directors.

  • BLACK HORSE METHOD

    This is our homemade strategic business methodology used for diving deep into client needs, which later informs the work we do and milestones we achieve.

What my
teams can
do for you

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  • Volvo
  • Skanska
  • Pelion
  • Urtica
  • PGF
  • Google
  • Eurobank
  • Agencja Mienia Wojskowego
  • Fresenius
  • sdi media
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SAY HELLO

JOHN WESTON GROUP

John Weston Group Sp. z o.o.
ul. Sienkiewicza 116/4
50-347 Wrocław
VAT no. PL 8982247449

www.john-weston.com

Reach me
and let’s chat over coffee.

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